
He has also made several appearances on television, including as a panelist on the game shows Hollywood Squares and Pyramid, as a finalist on The Celebrity Apprentice, and in television commercial voice-overs for the KFC restaurant chain. In addition, Adkins has written an autobiography entitled A Personal Stand: Observations and Opinions from a Free-Thinking Roughneck, which was released in late 2007.
Adkins was previously a January-March 2008 contestant on NBC's The Celebrity Apprentice.[12] Each celebrity contestant on the show was playing for money for his or her own selected charity. Adkins was playing for the Food Allergy and Anaphylaxis Network, which provides education, advocacy and research support to families dealing with the daily nightmare of serious and/or life-threatening food allergies. The musician chose the charity because his 6-year-old daughter, Brianna, suffers from life-threatening reactions to peanuts, milk and eggs. Adkins made it to the finale as one of the two finalists. Donald Trump ultimately "hired" Adkins' rival, tabloid editor Piers Morgan, who had his own charity.
Adkins' efforts for FAAN didn't go unnoticed: A couple of weeks after the show ended, a poker player and fan of Celebrity Apprentice donated $1,000 from a media tournament to FAAN.
Adkins appeared on the May 2nd, 2008 episode of CBS's The Young and the Restless playing himself and singing an acoustic version of "You're Gonna Miss This" to the characters of Nicholas and Phyllis.
In 2008, Trace Adkins released the single "Muddy Water," the lead single from X, which was released on November 25. The video for "Muddy Water" also has a appearance by fellow Celebrity Apprentice competitor Stephen Baldwin as a man being baptised in a muddy river, and later approaching Trace as a friend.
Adkins made his acting debut in the 2008 film An American Carol.
In November 2008, Trace Adkins made an appearance in the Macy's Thanksgiving Day Parade. Trace rode with his family on the "Jimmy Dean" float and performed his popular song "You're Gonna Miss This".
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